Where To Apply Concealer: A Simple Step by Step Guide

Where To Apply Concealer: A Simple Step by Step Guide

Concealer is a holy-grail product that makes you feel like you have a magic eraser for your skin. It can cover up blemishes and imperfections, even those dark under-eye circles. When you know how to apply concealer, you can hide anything.

You can brighten your complexion, minimize the appearance of discoloration, and feel perfect and confident at all times. A high-quality product will make all the difference. Even if you're not using makeup every day, you'll never regret having it on hand. 

If you want to get the most out of your concealer, we have a step-by-step guide for you to follow. With these tips, you'll be able to apply concealer like a pro. 

Step 1: Prepare Your Skin

1There are a few steps you need to take before you can apply concealer.  The first thing you should always do is prepare your skin for makeup. Great skin will always make your makeup look even better. 

The type of skincare routine you do will depend on your skin type. People with oily skin will use different products than someone with dry skin. However, everyone should start with a clean base. You'll want to use a gentle cleanser to wash away any impurities. 

Some skin types may benefit from a double-cleanse that involves an exfoliator. When you exfoliate, you remove dead skin cells allowing your makeup to go on much smoother. It can also help even out your skin tone. 

After you finish cleansing your skin, hydrate your skin with a moisturizer. Every skin type can benefit from a boost of hydration. Plus, moisturizers will prevent your liquid products from soaking into your skin. You want your makeup to sit on your face nicely, not be absorbed by your skin. 

Step 2: Apply Your Foundation

Foundation is meant to be the base of your makeup. You apply your foundation before concealer as the first step to even out your skin tone. When you use a foundation that matches your skin, it will be easier to blend out your concealer. 

You want your makeup to seamlessly go together to create the ideal coverage for your skin. Look for a foundation that matches your skin's undertone and shade. You also will want a formulation that works for your skin type. 

A liquid foundation can work with any skin type, is easy to blend out, and is customizable. HIDE Premium Foundation provides medium to full coverage but is still lightweight. It is buildable and can help your skin look even and smooth. There is even a shade finder to help you find your perfect match. 

Apply a few dots around your face and buff them out with a foundation brush or a damp makeup sponge. A little can go a long way, and you don't want to apply too much too soon. Once your skin looks mostly even, you can move on to concealer. 

Step 3: Apply Your Concealer

Concealer offers complete coverage to achieve flawless-looking skin. It has a much thicker consistency than foundation, so a small amount can get the job done. Similar to foundation, concealer also comes in a variety of formulations, but a liquid option can work for most. 

HIDE Premium Concealer can completely cover any imperfection. The custom oil-free formula is made to resist sweat and won't clog your pores. It will keep you shine-free and covered all day. 

Here are the steps to apply any concealer to get the best results. 

  1. Apply a concealer a shade or two lighter than your skin under your eyes close to the lashline. If you apply it only to your dark circles, you can end up emphasizing the area. Instead, you can draw on an inverted triangle shape. 
  2. Using a damp makeup sponge, bounce it gently over the area to blend it out. You can also use a concealer brush or even the pad of your finger to blend. You just want to make sure it's evenly distributed. 
  3. Apply a concealer the exact shade of your skin to other areas you need coverage, like discoloration or blemishes. Dab it out to defuse the product. You don't want to rub it in since this method won't provide good coverage. 
  4. After you've applied one layer of concealer, examine your face. If you feel like you still need a little extra coverage, use a little more until you're happy with the look. Don't go overboard because you can end up looking cakey. 

Step 4: Set Your Face

You can set your face before moving on to the rest of your makeup. Once you are done applying your concealer and foundation, use a translucent setting powder to lock it in place. Grab a fluffy powder brush and lightly dust it over your face. 

If you are going to be outside on a hot day, consider baking. This technique involves applying a thick layer of powder in areas of your face that you don't want to budge. The powder sits on your skin for five to 10 minutes, and then you buff it off. It will ensure you don't crease and your products won't slide off when you sweat.

People with dry skin can use a setting spray instead of powder. It will help your makeup last and will also provide hydration. HIDE products are formulated to stay on without having to be set. However, other makeup will need to be set if you want it to last. 

Concealer Tips and Tricks

There are endless concealer tips and tricks to learn. Here are a few to get you started. 

Color Correcting Concealers

Some concealers come in colors you may have never considered applying to your skin. However, they can help you cover anything. For example, a green concealer can help you cover a blemish. An orange or peach-toned concealer can help hide your dark circles. You apply the color corrector first and then follow it with a normal skin-toned concealer. 

How To Hide a Blemish

If you have an open blemish or one that is still healing, you can apply a liquid bandage over it before makeup. The bandage will create a smooth surface and will allow the pimple to heal without getting irritated. You cover it with a few layers of concealer and finish with a translucent powder. 

How To Fix Your Concealer

Whether you apply too much or your skin is dehydrated, concealer can become cakey. If it's from excess concealer, take a tissue and dab it over your face. This step will remove the extra product and will prevent it from settling into your fine lines and wrinkles. If you have dry skin, make sure you are moisturizing your face before makeup. 

How To Hide Scars

If you have a scar that is indented on your face, concealer help hide it. Fill in the center of the scar with a lighter shade of concealer. Make sure you don't go over the edges. Next, apply translucent powder over the area. 

If you have a raised scar, use a concealer that matches your skin tone. Pat it over the scar and apply a setting powder. 

In Summary

After you apply your concealer, you can finish off your makeup. A smooth, even complexion is the best base for any look. A high-quality concealer like HIDE Premium Concealer can help you achieve flawless-looking skin. 

Get the Look

Get the look at HIDE for makeup that can give you complete coverage. Our products will keep you covered all day. 

  1. Foundation: HIDE Premium Foundation
  2. Concealer: HIDE Premium Concealer


Dark circles under eyes Causes | Mayo Clinic

How to Exfoliate Safely by Skin Type | Healthline

Scar Treatments: Types of Scars and Their Treatments | Web MD

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